Magnolia Academic Planning
Magnolia is a private college advising program built around the belief that no two paths to higher education are the same. Founded by Allie Pierson, who has guided over 2,200 students with a 100% admission rate, the brand needed to reflect her thoughtful, personalized approach.
I created a visual identity and website that framed the college process as a journey—one that’s just as important as the destination. After launch, Allie saw a 700% ROI in the first month.
This project was about more than education. It was about making students feel seen, supported, and set up for success.
Brand Strategy ✳ Visual Identity ✳ Illustration ✳ Creative Direction ✳ Stationary ✳ Website ✳ Copywriting ✳ Email Strategy ✳ Content Creation
